Marketing is Not Magic. It is a Science.
My career didn't start in a creative agency. It started in science. I hold a BS in Biology, where I learned that results come from rigorous observation, hypothesis, and testing—not gut feelings.
I spent the early part of my career as a Technical Trainer and Systems Engineer (MCSE), teaching complex infrastructure to professionals. This gave me a deep understanding of the "plumbing" behind business: databases, CRM integrations, and automation.
For the last 15 years, I have combined these two worlds. As a Digital Marketing Director, I have managed six-figure annual budgets and led teams to record-breaking growth. I don't just "do marketing." I build Revenue Engines.
The Philosophy
I operate best as a Fractional Growth Architect. I am not a passive manager; I am a builder. I enter an organization, assess the technical and personnel gaps, and implement a structured system.
I work with companies in Automotive, Biotech, and Industrial sectors because you deal with complex products and real data. You don't need "fluff." You need results.
The Role
How I'll integrate into your organization.
Fractional RevOps Leader:
I work with your leadership team to drive strategy.
Technical Auditor:
I find where you are bleeding money.
Team Coach
I help hire and train your internal staff to replace me.
Engineer Predictable Revenue.
Let's identify exactly where you are bleeding revenue.